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That Sounds Easy (wsg Paul Chambers) – EP 73

During this episode, You, Me and Your Top Three host, Gregg Garrett, speaks with Paul Chambers, a multi-time founder who has launched the Subscription Trade Association, about the rising growth in the subscription economy and accompanying business models. He discusses how the Subscription Trade Association has brought together subscription based business leaders from across many industries. He also shares his Top Three ranging from his multi-time co-founder who helps bring his ideas to reality to an amusement park line-jumping friend who has helped him better understand the events industry to his business coach. And you have to hear what he has to say about taking the time to truly disconnect, in order to connect.

About Paul Chambers

An entrepreneur since fifth grade, Paul Chambers is the President and Co-Founder of the Subscription Trade Association (SUBTA) and CEO and Founder of Core3 Solutions, a parent company to Element5 Digital, Gentleman’s Box, Rocket Effect, Moka Boka, and Unity Management System. Paul has extensive expertise in the subscription economy and digital marketing, dating back more than two decades, and he has been recognized by Crain’s Detroit Business as a 20 in Their 20’s. In his spare time, Paul is a firefighter in the City of Troy and loves to spent time with the world’s most amazing wife, twin daughters, and two sons.

Show Highlights

Segment 1: Overview

1:04      “Trying to become frictionless is really the key”

3:36      Reshaping the value chain: Differentiators in the subscription industry

7:14      Paul Chambers: An entrepreneur from an early age who became a subscription expert

Segment 2: The “Top Three”

11:45   “Surround yourself with people smarter than you.”

12:35   Paul’s “Top Three” begins with his business partner, Christopher George, who is his yin to the yang  

17:57   As the visionary: “My greatness weakness is underestimating the amount of effort it takes.”

20:00   The birth of the Subscription Trade Association  

23:17   Paul’s “Top Three” grows with Ben Jones who makes a living by jumping lines at Cedar Point but events background has become extremely helpful

29:55   Transforming business models: An exciting time to be in the subscription industry

32:09   Paul’s “Top Three” continues with Dr. Fradi Baradihi, who is a great mentor and supporter

34:28   A lesson never forgotten from a business coach

37:31   Paul’s “Top Three” concludes with a few honorable mentions including his brother, Chris Chambers, who is never afraid to tell him like it is

41:53   “Pick a channel”: Keeping boundaries around home life and work life

Segment 3: Transformation & Disruption

43:14   Gentleman’s Box response to the COVID-19 pandemic: Bowties at home?

47:55   Connected World: Is it impacting trends in the subscription industry?

52:39   Upcoming Virtual Events: “We have to find ways to bring the community together to help people”

55:50   Sharing data across the subscription industry?

Segment 4: Wrapping Up

59:08   Stay in touch with Paul

59:52   A hack for managing multiple outlets and to be a better, braver leader

Additional Information

Contact Paul Chambers:

Contact Gregg Garrett:

Contact CGS Advisors:


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